From The Desk Of The Beach Bum Author, Joe Stewart
You are probably reading that title, and thinking to yourself…
Joe, you have totally lost it brother.
“Your new book was great and all dude, but what the heck are you talking about with the whole, two ships and network marketing thing…?”
From one perspective, network marketing has NOTHING to do with two large ships.
Network marketing is really all about sharing a product or service that you are passionate about with your friends, family and new people you meet through living life. Then you would typically follow up with them by seeing if they are open to taking a look at how to make money from home, and if they are not, you kindly ask them to support you by purchasing some of the great products you now market.
On the other perspective though, building and maintaining a large network marketing organization AND a large residual income each month… there are two ships that are crucial to your success for you and your business.
Are you ready?
The two ships are:
Are you familiar with these two terms?
If you are currently building a network marketing company, you are probably on what is called an auto ship. You know, the certain dollar amount of products that YOU must purchase each month, in order to earn commissions in your compensation plan.
Here’s a quick story for you on the topic.
Back when I was in Amway (my first MLM) you either had to purchase 100 points worth of product each month, which equated to roughly $300 depending on which products you bought for example their vitamins and skin care have the most “points” on them, so most people would buy the expensive $100+ Nutrilite Double X or Perfect Pack, and maybe some skin care treatment etc. Although they didn’t have a mandatory auto ship, people were still scrambling to either order enough product to get paid, or make enough sales to retail customers.
This is the key to MLM residual income!
If you are not ordering YOUR 100 points, or whatever it may be in your current company, not only will you not get paid… but your sponsor doesn’t earn anything off of you being in business either. The same thing goes for the people you recruit into the business. They must do “their part” by ordering the required amount. In most companies, let’s use coffee just to keep it simple… I mean who doesn’t like coffee?
So lets say it is $25 for a box of 30 instant coffee sticks, a month supply. The company would probably require that you be on a 2 box auto ship of $50… one box for yourself to drink each day, and another box to pass out samples to friends and so on. Make sense?
If your product is not something that people get hooked on or emotionally attached too, there is really no residual income because they will stop ordering after a few months. Be sure to put your business cap on when deciding which MLM products to promote… if it isn’t something people use or consume on a daily basis, the residual income aspect would be rather small or “wussy” as they call it at Empower Network.
The next ship has a lot to do with what I just said as well… the Jumping Ship.
This is when you recruit somebody into your organization, and after a few months they quit to go join a new network marketing company. This happens all day, everyday… and it frustrates hundreds if not thousands of network marketers each year.
People become so attached to their MLM, that they forget we live in America… the home of Free Enterprise… Helllllllllo.
If your product is too expensive, not competitive with the products in stores or being offered by your rival MLM company, people will jump ship if that means they are going from spending $75 a month on coffee for themselves and samples, down to say $50. It simply makes more sense for them and their customers.
So again my friends, when you are joining your first MLM or a new one, be sure to look over the fine print and agreement you are clicking “Yes I agree” to. You never know what kinda corporate greed is hidden in the terms of service in some of these MLM companies.
Find a product you are passionate about! It could be coffee, energy drinks, protein shakes… or something non consumable like cell phone or energy service, or monthly marketing training. As long as there is a big enough market to where thousands of people would order and reorder your product each and every month (sometimes more) you will receive checks month after month, long after you have stopped building the business… and long after you are gone.
If you plan on passing down your networking organization to your kids, it is very important that your company CEO and corporate staff have agreements with their manufacturers, shippers, and any other portion of the business that they outsource so that their business will not only be here for 2-5 years down the road… but 50-100+ years down the road!
I hope you have enjoyed this article about the two very important “ships” in network marketing!
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If you’re tired of your job and really want to work for yourself then stop making excuses and do it.
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All it takes is time and a commitment to succeed…
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Author of Create Your Own Economy