~Growing YOUR Online Social Media Presence~
When I first got the idea to bring my business online & release my 1st book a few yrs ago, I did what any networker would do & reached out to all the SEO gurus, web designers & Social Media experts in my space.
I put my ego aside to not only learn but freaking master these skills, only to be disappointed when they told me it’d take YEARS for search engines to pick up my articles/vlogs, they said the site I’d need would cost more than my budget, they said I’d never be able to have my book about MLM/affiliate marketing & grow a following within those niches on social media lol
PS: Pick Up A Copy http://GrabJoesBook.com
With that being said.. I didn’t take their advice and just put my nose down into some books, free articles and resources & learned how to setup a blog, basic SEO to get the ball rolling, and starting posting on FB to promote my new content.. after doing this for a few yrs now I’ve learned a few things I’d like to share with you guys to hopefully save you time, energy, money.. all that.
1.) You can’t outsource the social media aspect.. you can’t delegate building relationships w/prospects, customers, and entrepreneurs on your team. Even if you’re not in MLM or affiliate marketing.. any business is always about relationships!
2.) They say be everywhere but I did it a little backwards.. I started w/ FB and built that up a good amount before I started using other outlets daily. Now I am driving friends from FB to follow me on IG, Twitter, blog, YouTube etc.. seriously don’t lose your mind trying to be active on every new app/site that pops up.. I like to have a life outside of my phone/computer so I ‘try’ to limit my use lately. What’s made this easier for me (common sense) was to upload the content from FB to blog/blog to FB, Instagram pic to FB/Twitter at same time.. kill 2 birds w/1 stone.
3.) Instead of always selling or advertise your product/service, switch it up.. people want to laugh, they want to learn.. so educate them.. inspire them.. get to know them.. I can’t explain it but just entertaining people, engaging w/them, giving them pointers etc. has always resulted in them getting back to me wanting info about my product.. #AttractionMarketing
People want to be entertained, feel good, be right, make better decisions, know things others don’t, stay in the loop, make $$$, save $$$, hear the latest gossip, and be part of the ‘in crowd’.
For social media to work you have to be entrepreneurial, creative, engaging and entertaining.
I’m not saying I’m a social media expert but this has been my main form of marketing, business & book sales over the past 5 years.. so I’ve seen what’s worked for myself and others and what hasn’t. I get inbox msgs everyday asking for help on social media.. how I got my book all over.. edgerank questions etc so with that:
Any Social Media Questions?
I’ll do a Q&A below just comment your questions below… thanks for reading!
Author of Create Your Own Economy
MLM Consultant & Social Media/Branding Coach